Vodafone UK welcomes 148,000 new customers

Vodafone in the UK has continued to enjoy strong customer growth over the first half of the 2022-2023 financial year (six months ended 30 September), welcoming over 148,000 new customers across Pay Monthly mobile, home broadband and VOXI.

This has been driven, in part, by recently launched initiatives such as the Buy Back Guarantee for iPhone 14 customers, Pro II home broadband, and flexible Pulse Connect plans for small businesses. Vodafone has responded to the cost of living crisis with Vodafone Essentials, the cheapest home broadband social tariff available in the UK. This is in addition to the VOXI for Now mobile social tariff, Hi Digital and the everyone.connected campaign. That campaign has now donated connectivity to more than 750,000 people who would otherwise be excluded from having internet access. The everyone.connected campaign is on track to connect one million disadvantaged people by the end of 2022. Vodafone is also providing extra financial support to our colleagues earning under £35,000 in what are increasingly challenging times.

Ahmed Essam, Vodafone’s UK CEO, said: “These are just some of the actions we’ve taken to help ease the pressure on individuals, families and small businesses across the country during these difficult economic times. I can’t thank our loyal customers and hard-working colleagues enough – we couldn’t have achieved any of this without you.”